Podcasters Across Borders 2008 Review

June 23, 2008 @ Financial Aid Podcast Daily Free Internet Radio On Demand from financialaidpodcast@gmail.com (Christopher S. Penn )

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Podcasters Across Borders 2008 has wrapped up, and I’m back in the office. Another terrific weekend, full of great friends and interesting discussions. A few takeaways from this weekend that I picked up:

Sylvain Grand-Maison showed a great slide of song structure and podcast structure - comparing the two, and suggesting that the same ideas that make a song worth listening to could make your podcast worth listening to.

Jay Moonah did a great demo of how the medium is the message by having a blindfolded volunteer identify the quality of a promotional message by the paper it was printed on.

Tod Maffin from the CBC explained about “IT” or the quality that makes a podcast terrific. One of his suggestions was to speak more intimately, reminding us that a significant portion of people listen to podcasts with headphones or earbuds; speaking to them as if you’re shouting across the room (radio) is a mismatch for how people listen.

There were plenty of other discussions I had this weekend, and I’ll be making some changes from a technical perspective as well as a marketing perspective for the various media adventures we all participate in

Oh, and I won a Blue Snowball mic, which was a nice treat, and soon to be a nice treat for the listeners of the Financial Aid Podcast.